Job Attributes

Job ID 146047BR

Category Sales

Job Type Full Time

Location Rice, Minnesota

Location name Performance Minnesota Prod (1036)

Salary $90,000-$120,000

Posted May 29, 2026

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Company Description:

Performance Foodservice, PFG's broadline distributor, maintains a unique relationship with a variety of local customers, including independent restaurants and hotels, healthcare facilities, schools, and quick-service eateries. A team of sales reps, chefs, consultants, and other experts builds close relationships with customers - providing advice on improving operations, menu development, product selection, and operational strategies. The Performance team delivers delicious food but also goes above and beyond to help independent restaurant owners achieve their dreams.

Job Description:

We Deliver the Goods:

Competitive pay and benefits, including Day 1 Health & Wellness Benefits, Employee Stock Purchase Plan, 401K Employer Matching, Education Assistance, Paid Time Off, and much more Growth opportunities performing essential work to support America's food distribution system Safe and inclusive working environment, including culture of rewards, recognition, and respect.

Key Responsibilities

Sales Strategy & Revenue Growth

Develop and execute a results-driven outside sales strategy aligned with Northland Cheese revenue and margin targets
Own and manage a portfolio of existing accounts while actively prospecting and closing new business across foodservice, retail, and specialty channels
Identify market opportunities, competitive gaps, and product positioning strategies to expand Northland Cheese's footprint in target markets
Establish and track key performance metrics including volume, revenue, margin, and customer acquisition rates - reporting results to the General Manager on a defined cadence

Account Management & Customer Relationships

Build and maintain deep, trust-based relationships with key accounts, buyers, distributors, and regional decision-makers
Serve as the primary point of contact for assigned accounts - managing pricing negotiations, contract renewals, and product introductions
Conduct regular business reviews with top accounts to assess performance, identify growth opportunities, and address service gaps
Resolve customer issues with urgency and professionalism, coordinating cross-functionally with operations and procurement as needed

Market Development & Business Intelligence

Monitor competitive landscape, pricing trends, and market conditions - translating insights into actionable sales tactics
Identify and develop new channel opportunities including foodservice operators, specialty retailers, co-packers, and private label prospects
Collaborate with the General Manager and Procurement team to align product mix, pricing strategy, and inventory positioning with market demand
Represent Northland Cheese at trade shows, industry events, and customer-facing activations to build brand presence and generate pipeline

Cross-Functional Collaboration

Partner with Operations and Production leadership to align sales commitments with capacity planning and fulfillment timelines
Work with Finance to develop pricing models, margin analyses, and customer profitability assessments that support sound commercial decisions
Collaborate with HR on sales compensation structure, performance frameworks, and workforce planning as the sales function scales
Provide market feedback to the General Manager to inform product development, packaging decisions, and strategic planning

Reporting & Forecasting

Maintain accurate CRM records including pipeline activity, account notes, and opportunity status - ensuring full visibility for leadership
Deliver weekly, monthly, and quarterly sales forecasts with supporting assumptions and risk factors
Prepare and present sales performance reports, business reviews, and strategic recommendations to the General Manager and senior leadership

Benefits:

Click Here for Benefits Information

Qualifications:

•Bachelor's degree in Business, Sales, Marketing, or a related field; equivalent experience considered

•5+ years of outside sales experience in food manufacturing, specialty food, dairy, or a related industry

•Demonstrated track record of meeting or exceeding revenue targets and growing customer accounts

•Strong negotiation, presentation, and relationship-building skills

•Proficiency in CRM platforms and Microsoft Office Suite

•Ability to travel as required to support account management and business development activities

Preferred qualifications:

•Experience in specialty cheese, dairy, or perishable food categories

•Existing relationships within foodservice distribution, retail grocery, or private label channels

•Familiarity with Performance Food Group or broadline distribution operations

•Experience developing pricing models and conducting customer profitability analysis

EEO Statement:

Performance Food Group and/or its subsidiaries (individually or collectively, the "Company") provides equal employment opportunity (EEO) to all applicants and employees, regardless of race, color, national origin, sex, marital status, pregnancy, sexual orientation, gender identity, religion, age, disability, genetic information, veteran status, and any other characteristic protected by applicable local, state and federal laws and regulations. Please click on the following links to review: (1) our EEO Policy; (2) the "EEO is the Law" poster and supplement; and (3) the Pay Transparency Policy Statement.

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Director of Outside Sales

Job Attributes